Advanced YouTube SEO


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Setting Up Your YouTube Channel

Step #Action:Reason / Details:
1GCID CategoryBased on and the GMB Category
2SEMrushSearch the Keyword Suggestions based on the main keyword
3Create a new Gmail address using GCID CategoryBased on and the GMB Category
4Create a YouTube channel with a new Gmail addressKeeps email and logins organized. Can create 50 channels per Gmail address
5Upload profile picture to Google accountYou will need to login into your GOOGLE account
6Name your channel (also inside Google account)Inside your Google account, set your first and last name, once again use your GCID category Keywords
7Write channel descriptionUsing SEMrush and
8Set channel tagsSearch the Keyword Suggestions based on the main keyword
9Set your banner imageThis should have your website URL, brand name, or logo
10Set your video watermarkYour logo or message that overlays in the corner of your videos. Helps prevent misuse by competitors
11Set custom channel URLMakes sharing easy, and helps with SEO and branding
12Set Channel linksLink to your website, sales page, GMB, and other social media.
13Set channel contact emailSo viewers can contact you

Creating Your Videos

Step:Action:Reason / Details:
1Title your video accuratelyRemember to use keywords, location, date, and authority words
2Copy video title and paste in the beginning of the descriptionThis will ensure your target key phrase is also inside the preview text
3Paste your links (website, GMB, Social, etc…)You also want your link easily visible near the top of your description
4Setup your timestamps (Format: 00:00 keyword 1… 00:20 keyword 2)Timestamps let people skip around easily, and also provide the option for Google to show enhanced search results
5Add a NAP citation if appropriateName, Address, Phone number for service or location-based businesses
6Write a lengthy, keyword-rich descriptionTake as much as possible up to 1000 words from the blog and use it in the video description.
7Add 2 or 3 hashtags.Using the Primary GCID Category
8Add video to relevant playlistsCreate a new one if necessary and name it based on the GCID
9Is this video made for kids?Pick No
10Does the video contain paid promotion?Did someone pay you to make this video?
11Add as many tags as you can fitUsing the Main GCID Category and Keywords from SEMrush
12Select languages and CCEnglish
13Set recording date and locationBe sure to tag your place of business, or area you are targeting if relevant
14Select a categorythe more info YouTube (aka Google) has, the better
15Allow comments and likes?Always
16Add subtitles if applicableNot Necessary
17Add an end screenThis gets people to subscribe and watch another one of your videos
18Add cardsclickable links mid-video
20Change visibility from “private” to “public”Your video is now PUBLIC!

Promoting Your Videos

Step:Action:Reason / Details:
1Embed the video on the BlogSo google associates video with your website
2Embed the video on the Press ReleaseMore GMB Signals
3Use Videos on Web20 AssetsDrive traffic by sending people directly to your video
4Run Hydra CTR VipersRun Traffic to the Videos using the YouTube Vipers